How to Make the Most of Your Instagram Live Interview

More and more bloggers and entertainment writers are embracing Instagram Live as a way to engage their readers and fans with a dynamic, interactive event. If you are invited to join one of these live chats as a filmmaker, you should go for it! If you are prepared, it can be a great opportunity to find new fans and present your project in the best light.

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Using Hashtags for Your Indie Film

There are about 186 million users on Twitter sending 500 million+ tweets sent each day, which comes out to approximately 200 billion tweets per year. Instagram users post more than 95 million photos and videos per day, or about 34 billion pieces of content per year, and if you’re brave enough to jump into TikTok, you’re joining 600 million users who post almost every day. It’s time to get smart about your hashtags.

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OUR FAVORITE FILM MARKETING IN 2020

2020 was obviously a VERY DIFFERENT year when it came to film, with many releases skipping their theatrical run, choosing a hybrid drive-in/virtual event approach, or just heading straight to a streaming release. As always, Team Smarthouse kept their eye on how these films were being marketed, and were wowed by the poster campaigns, innovative ideas, and other marketing bits that people and agencies came up with!


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